Simon Fredrik Hedlund is a Swedish professional footballer who plays as a forward for Allsvenskan club Elfsborg.
Born in Trollhättan, Västra Götaland County, Hedlund joined IF Elfsborg at the age of 16 and debuted in the Allsvenskan in 2012. In 2016, he moved to Union Berlin for a club record €850,000 before signing for Brøndby IF for €250,000 two and a half years later, in January 2019. In Denmark, he developed a strong partnership in attack with topscorer Kamil Wilczek, scoring four goals and assisting seven in 16 league appearances in his first six months.
Hedlund has represented Sweden at different youth levels and made his under-21 debut in 2012. He was called up to the senior team in 2020, and scored his first goal for the national team in his second appearance.